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The Beauty Brand's mission is to provide "Everyday Products For Everyday Life". Our vegan and cruelty-free products are for everyone with no stipulations on color, age, and gender. Every day people are being told how to be beautiful - so we’re here to remind you that you don’t have to change. YOU ARE ENOUGH!
In 2020, I launched The Beauty Brand because everywhere I looked, the media only portrayed beauty products that were not for the everyday person. So, I created my own line of products because I was determined to change the way people thought about beauty. There is no standard! You are the standard!
- Chelsea